'What''s the product for a media business? '

- strategy

Thinking back to my earliest involvement with Wired magazine and then launching HotWired (amazingly, almost 20 and 18 years ago respectively), I am continually impressed with how much fun the business of media can be. Media sites make for inherently cyclical, constantly transforming businesses where you’re only as good as the last story you pushed out. The people who contribute are the ultimate product — the media are just the messages. If I’ve learned anything in my few decades of experience in media, the hard part is hitching yourself to the right star.

via I just love me them trees — the launch of PandoDaily - quid.pro.